Advocacy Tip of the Week
The most powerful ideas often attract the most voracious naysayers among your allies and friends. Predictably, the more powerful, innovative, and unconventional an idea, the stronger the objections will be from the onset. Some of the most effective advocacy strategies and messages would never see the light of day if the initial concept were put up for a vote among one's colleagues. Before "going public" with your creative concept, be sure to anticipate every potential objection that might be raised and think through how it can best be addressed.
